Click Fraud, also known as PPC Fraud, is when someone (a competitor or other person) clicks on your pay-per-click ads repeatedly. The intent is usually to deplete your advertising budget or to harm you financially. If your ad budget gets sufficiently depleted for a given business day, your ads may no longer appear under certain search topics, allowing your competitors to gain a strong advantage. However, there are other situations that can arise when potential customers abuse your ads in an attempt to price shop or gather buying information. The main problem is that, depending on your type of business and the cost of each click, it may cost you more to gain this client's business than their actual sale would be worth in the end. This is why PPCSecure allows you to select how many clicks you wish to allow before automatically displaying warning messages to a potential click-offender or blocking them by excluding their IP address.

If you engage in ANY type of pay-per-click advertising, PPCTools may save you money and protect you from Click Fraud. If you spend $150 or more per month on pay-per-click advertising, we highly recommend using PPCTools.

PPCTools tracks the following information for each and every person who clicks on your ads: IP Address Unique Cookie Placed on user's computer or device Geographic Location (City, State, Country, Lat/Long) Browser Type (Chrome, Firefox, etc.) Operating System (iPhone, Windows, etc.) Host Name and Port Number Referring Page Keyword Used (where available) Exact Date and time of click

PPCTools can be used in a number of ways to combat Click Fraud. 1. PPCTools notifies you automatically when someone repeatedly clicks your ads. Being aware of the problem is the first step in stopping this behavior. 2. PPCTools can be configured to automatically display warning messages that notify potential offenders that they are being monitored. You can set up the warnings to be as harsh or as light as you prefer. 3. PPCTools can be used to create detailed reports that will help you provide a compelling case to your ad provider that you have actually been the victim of Click Fraud and deserve a refund. But with PPCSecure, you gain a powerful tool that may increase your chances of receiving a refund.

PPCTools is compatible with all major PPC search engines. Google, Bing, Yahoo and other are compatible with our solution.

Activate your protection in a few clicks 1.Sign up for a free trial Get immediate access to all features - free for 14 days. 2.Connect your Google Ads account Easy integration with no coding needed. 3.All set! Start saving your ad budget Your protection is active, and you will see the results soon.

We currently support only Google Ads Accounts of all types (Individual and manager accounts). In all our plans you have an unlimited amount of Google Ads accounts that you can connect to your PPCTools account. The sky’s the limit!

The amount of clicks you will need in your plan depends on the total sum of clicks you have in all the Google Ads accounts you want to protect. Once you know the amount of clicks, you can choose the plan that suits you best. PPCTools counts only the clicks that redirect the user to your final URL regardless if the user didn’t end up reaching it for any reason (for example, being temporarily unavailable).

Yes, when you sign up to any of our plans you get 14 days to try it for free. Once you have finished your free trial, your paid subscription will start.

Yes, of course! If at any time your needs change, you can choose another plan and upgrade (or downgrade). The difference in price will be either pro-rated or credited to your account.

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